Welcome to Willowbie!

What is our story you may ask? Well it all started when we got our first dog Teddy, a border collie back in 2017. This was soon followed by our golden retriever Nala in 2018. Having been a massive dog lover all my life it seemed like a no brainer to combine my passion for dogs with a my other dream of owning a small business. My first venture into the small business world was with Blue Teddy, the business that was before I decided to close it down and take some time to explore the world (with the border's back open!). 

Having spent some time travelling and spending time with loved ones, I decided that it was the right time to once again step back into being a small business owner and here we are!

Our brand

The name 'Willowbie' was inspired by Willougby, a place in the South Island where I spent many holidays! Our logo is inspired by my own golden retriever Nala. All of our products are tried and tested by Nala and Teddy!

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OUR PURPOSE

Our goal is simple. To provide dog owners with gear that combines quality with aesthetic.

Being tucked away in a corner of the world, New Zealand has always been lagging behind and I always thought "why should we miss out?" and thus Willowbie was born. No more having to choose between cute and functional - we're here to combine both and provide you with dog apparel that you'll want to show off!

Shop our full range!

We give back

We know that not every pup is fortunate enough to be fitted with the latest gear so we choose to give back to the dog community wherever we can - whether that be participating in fundraisers, raising awareness, or making physical or monetary donations. If you know of an organisation that requires support, please let us know!